Founded in 1962, KENDA is now a giant in the production of tires, with a range of products that covers 360 degrees in the automotive sector : from automobile radial tires to tires for motorcycles, scooters , quads, commercial and agricultural vehicles, and of course bicycles. Exploiting the synergies between the business sectors, Kenda is today one of the most important and complete bicycle tire manufacturers, marketed under his own name, but also under the brand names of the most important companies in the sector . The production is spread in 5 modern structures in the Far East while the marketing sector, research and development are headed to the headquarters of Reynoldsburg, Ohio - USA . The company's mission for the third millennium is to continue to grow by developing new markets and innovative technical solutions, without ever forgetting the basic principle of the company philosophy : quality assurance at an affordable price . Within the product line stands out the Kenda MTB range signed by the highly decorated world champion John Tomac , specially designed to achieve an exceptional feeling with the soil.