Greg Minnaar, Sam Hill and Danny Macaskill; these are the big names associated with Five Ten, a global manufacturer of comfortable and trendy cycling shoes (and climbing shoes) with an unbeatable value for money. Created in 1985 by Charles Cole, Five Ten is the name derives from 5.10, the name that in climbing expresses the degree of difficulty above the VI degree. In 2011 the brand was bought by the multinational Adidas, which gave it strength and new momentum, making Five Ten one of the world leaders in footwear.